Your business already has an operating system. Unfortunately, it might be you.
And somehow, you're the person connecting all of it.
You remember what matters. You decide who should do what. You chase things that stall. You answer the questions. You make sure things actually got done.
Morris is designed to take over that layer.
How Morris works
See → Understand → Decide → Act → Verify → Communicate
SEES
Email · Slack · Work · Calendar · Knowledge
UNDERSTANDS
Your company, projects, clients and history
DECIDES
What matters · What needs doing · Who should own it
ACTS
Agents · Humans · Connected tools
VERIFIES
Did the actual outcome happen?
COMMUNICATES
Handles it · Drafts it · Or brings you in
ALREADY WORKING INSIDE WILD INTERACTIVE
Real outcomes, not a capability grid.
A client reports a bug by email
→ The owner gets involved for the merge and the send — not the investigation or the routing.
A developer's work stalls
Morris sees the board and PR state, works out what's blocking it, follows up with the right person and keeps the work moving.
Something doesn't look right
Morris investigates across the company's systems before asking the owner. If he can handle it, he handles it. If the decision genuinely has consequences, it arrives with the evidence, the recommendation and the exact decision required.
Morris doesn't start every conversation from zero.
Morris maintains a persistent understanding of the company he operates — the business, its clients, its projects and its people.
YOUR BUSINESS
How it operates, what matters, who does what.
YOUR CLIENTS
Relationships, history, sensitivities and commitments.
YOUR PROJECTS
What's happening, why decisions were made, known risks and current context.
YOUR PREFERENCES
How you communicate, what Morris can decide and when you want to be involved.
Connect the knowledge systems you already use — Notion, Drive, Confluence and others — and Morris builds the context required to operate intelligently across them.
FROM THE COMPANY CHANNEL
This isn't a concept demo.
How Morris narrates his work, every day. Details sanitised.
Maria emailed about the CMS image issue. It's reproducible and wasn't already tracked. I've picked it up myself — PR coming.
Coding loop finished it. Built, independently reviewed and PR open. Draft reply is waiting in Gmail. Your merge click ships it.
Needs you: the retainer renewal. I checked the contract, last quarter's hours and the delivery history. I recommend renewing at the current rate — utilisation is at 92%. The only decision I need from you is whether to include the extra support tier.
Connect your company.
01
Connect
Slack · Gmail · Linear/Jira · Notion · GitHub · etc.
02
Morris learns
Projects · people · clients · responsibilities · operating context
03
Set authority
What Morris may handle, what needs you
04
Morris starts operating
Observe → decide → act → verify → communicate
Questions about Morris
What is an AI operator?
An AI operator is more than a chatbot that answers questions. It maintains a persistent understanding of a business, watches the operational systems where work actually happens, makes routine decisions itself, takes or routes action, verifies that outcomes actually happened, and escalates only the decisions that genuinely need an owner.
How is Morris different from workflow automation?
Traditional automation asks you to predefine every flow — if this, then that. Morris doesn't run on predetermined workflows. He operates from company context, responsibilities and delegated authority, and decides what the appropriate next action is for each situation as it arises.
What does Morris connect to?
Morris works across the categories of tools a business already runs on: communication like email and chat, project and work-tracking systems, company knowledge bases, calendars, and — where relevant — code and engineering tools.
Is Morris just for software companies?
Morris currently runs inside Wild Interactive, a software business, so his engineering capability gets exercised daily. But the underlying model — observe, decide, act, verify, communicate — isn't specific to software delivery, and applies to operations work well beyond it.
We're building Morris in the open.
Morris currently runs inside Wild Interactive. We're dogfooding the system, learning where it works, and preparing to bring it into a small number of other businesses.