OPERATING · WILD INTERACTIVE · LIVE
Company-aware AI operations for digital agencies
Client requests arrive everywhere. Morris makes sure they turn into the right work and don't disappear.
Morris makes sure client requests become correctly understood work, keeps that work moving, verifies the result and makes sure the client is not left wondering what happened.
Running inside Wild Interactive every day. First external pilot in progress.
Your agency already has an operating system. Unfortunately, it might be you.
And somehow, you're the person connecting all of it.
You read the client's email and work out what they actually mean. You check whether it's already on the board. You decide who does it. You chase it when it stalls. You confirm it shipped. You write back. Every request, every time.
Morris is built to take that layer off you.
How Morris works
See → Understand → Decide → Act → Verify → Communicate
One loop, run on every client request, inside the tools you already use. The full ten-step version, with a worked example, is on the how-it-works page.
SEES
Email · Slack · the board · the repo · your docs
UNDERSTANDS
Your company, projects, clients and history
DECIDES
What matters · what needs doing · who owns it
ACTS
Creates and routes work · runs bounded engineering
VERIFIES
Did the actual outcome happen? Show the receipt.
COMMUNICATES
Updates the team · drafts for the client · asks you when it matters
Not another workflow builder.
You shouldn't have to map every if this → then that. Morris operates from responsibilities, context and delegated authority — and decides the right next action for each request as it arrives.
Authority
Morris doesn't need permission for every decision. He also doesn't get permission for everything.
HANDLES ON HIS OWN
- Reading and understanding requests across email, Slack and your tracker
- Separating one message into its concrete asks
- Checking whether the work already exists before creating it
- Creating, updating and routing tickets
- Bounded engineering work, delivered as a pull request for review
- Following up on stalled work with the right person
- Verifying results before reporting them
- Drafting internal updates and client-facing status
ALWAYS ASKS YOU ABOUT
- Anything that leaves the company — every client email or message
- Anything that moves money — invoices, quotes, refunds, renewals
- Anything that changes production — deploys, data, config
- Anything irreversible, or that touches people decisions
Morris asks when the consequence is high. Authority is earned through evidence, not switched on. Read the trust charter.
What you get
Less routing. Fewer dropped balls. Clients who hear back.
Morris is not a dashboard and not a chatbot. He works in Slack, your tracker and your repo, and you notice him mostly by what stops landing on you.
An operator that learns how your company works
Projects, people, clients, what matters, what's been decided. Morris doesn't start every request from zero.
Routing off your plate
Requests become tickets in the right project, with the right owner, without going through you first.
Nothing quietly disappears
Every request is tracked to a verified result. Stalled work gets chased. Done means checked.
Clients who aren't left wondering
Acknowledged on arrival, updated when it ships — drafted by Morris, sent by a person.
“Don't replace the company's tools. Become intelligent across them.”
Your tracker still tracks. Your repo still holds the code. Your inbox is still the inbox. Morris reads across all of them and holds the understanding none of them has on its own.
“Onboard an operator, don't configure an automation.”
There is no flow builder. Morris learns how your company works — the projects, the people, the clients, what matters — and operates from that, the way a new hire would.